Before you go — The 30-Day Fail Project
THE FAIL PROJECT.
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One more thing before you go

Before you check out — read this once.

Most dads add this. Two minutes here could be the difference between finishing the 30 days and quitting on day 4.

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The Audio Companion

The book in my voice + a 6 AM nudge every morning.

Reading the book is one thing. Hearing it from me, in your earbuds, while you're walking the dog or driving to work — that's when the practice actually sticks. The Audio Companion is the full book narrated personally, plus 30 short daily cues that drop in your podcast app every morning at 6 AM and prompt that day's risk before your brain has time to talk you out of it.

Dads who add the audio finish the 30 days at 3× the rate of dads who don't.
From the 200+ person cohort that ran the protocol in 2024–25.
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Full Audiobook

Every chapter, narrated personally by Ryan. About 2.5 hours of listening, on any device.

30 Daily Cues

A short 2-minute audio every morning at 6 AM, naming the day's risk type and pushing you to take it.

Lifetime Access

MP3 download and private podcast feed. Yours forever. No subscription. No second checkout.

A Quick Word From Ryan

Why I'm asking you to add the audio.

Your choice — both go straight to Stripe

Pick a tier, complete payment in under 60 seconds, files land in your inbox.

The Field Guide

Just the 30-day protocol

Everything you need to run the 30 days yourself, on your own pace, without the audio.

  • The Core Guide (26 chapters)
  • The Field Guide workbook
  • 30-Day Daily Calendar
  • Risk Tracker + 7 worksheets
  • Lifetime access · Instant download
$27 one-time
Continue with the field guide

No audio · Same 30-day guarantee

30DAY

The "It Didn't Move You" Guarantee

Run the 30 days. Show up daily. If by the end you and your family aren't seeing real shifts — more laughter, more attempts, more conversations — email me. I'll refund every cent. The risk is mine, not yours.

Stripe secured No subscription Instant access 30-day refund